In the realm of contemporary art and fashion, few voices resonate as powerfully and authentically as that of Lorena Cordero. Born in Quito, Ecuador in 1971, and shaped by her formative years in Paris, Cordero’s journey is one of emotional depth, creative exploration, and fearless reinvention. A largely self-taught artist, she has cultivated a distinct, introspective style that seamlessly merges fine art, fashion, and the deeply human experience.
A Vision Rooted in Emotional Resilience
Cordero’s early artistic work emerged from a personal need to process loss and confront the complexities of the human psyche. Her richly theatrical and symbolic photographic series explore female archetypes, vulnerability, healing, and the duality within the self. These evocative compositions—visually elaborate and emotionally raw—served not only as a mode of artistic expression but also as a cathartic ritual, allowing the artist to channel life’s most painful and profound experiences into visual poetry.
What began as a deeply personal journey evolved organically into the realm of high fashion, not as a detour, but as a natural extension of her artistry. In 2020, Cordero launched her eponymous luxury couture brand, translating the aesthetic and emotional language of her photography into wearable art. For her, the human body became the canvas, the clothing—its emotional landscape.
A Boutique Beyond Fashion: The Lorena Cordero Couture Experience
Established in November 2020 in Quito, the Lorena Cordero Couture boutique is more than a retail location—it’s an immersive sensorial space that transports visitors into her distinctive artistic universe. Every detail, from birdcages and angelic wings to the Victorian goth-inspired decor, reflects her brand’s signature fusion of darkness, elegance, and introspection.
The boutique offers limited-edition clothing for women and men, shoes, and avant-garde accessories—chokers, hoods, necklaces, and earrings—that blur the lines between art and fashion. Most notably, her one-of-a-kind handbags, considered “objets d’art,” are wearable sculptures meant to be exhibited as much as worn. Visitors can also explore her acclaimed fine art photography and published art books, reinforcing the boutique’s role as both a gallery and fashion house.
For a broader reach, Lorena Cordero Couture maintains a digital presence through its online store: lorenacorderostore.com, amplifying the brand’s ethos of bold individuality and artistic luxury.
A Defining Moment: Lies and Secrets – The 2025 Runway Spectacle
Cordero’s most ambitious project to date will take center stage in September 2025, as she unveils the “Lies and Secrets” collection. More than a traditional fashion show, this avant-garde runway experience in Ecuador promises to be a first-of-its-kind theatrical and sensorial performance, merging sound engineering, original musical composition, expressive dance, and cutting-edge couture.
The collection, born from intense reflection on both personal and collective experiences, encapsulates the recurring themes of Cordero’s artistic life: truth, illusion, vulnerability, and transformation. As with all of her work, it invites the audience to step into a deeply symbolic world—where fashion is not merely worn but felt, lived, and experienced.
“Lies and Secrets,” while a groundbreaking event here in Ecuador, was also showcased this past March in Paris during a private presentation at Paris Fashion Week. This marked our second consecutive year presenting a collection in Paris—following the 2024 feature of “Nictofilia” in an exclusive show during PFW.
The warm reception we received from the Parisian audience deeply inspired us to bring “Lies and Secrets” to life in our home country, sharing it with our local community for the first time.
We are excited to continue this journey and are already planning our return to the European runways in 2026.
Contact and Collaborations
Lorena Cordero Couture is led by a passionate and dynamic team:
Adrián – Chief of Operations & Executive Production
📧 adrian@lorenacorderocouture.com
Luka – Director of Partnerships & Team Affairs
📧 luka@lorenacorderocouture.com
Camila – Chief of Brand Structure & Strategic Affairs
📧 camila@lorenacorderocouture.com
Discover More
Couture Collections: lorenacorderostore.com
Art Photography: lorenacordero.com
Instagram – Photography: @lorenacorderofotografia
Instagram – Fashion: @lorenacorderocoutureofficial
Through her photography, fashion, and immersive experiences, Lorena Cordero invites the world to journey inward—toward emotional honesty, artistic freedom, and the infinite possibilities of self-expression. As the world anticipates her 2025 couture revelation, one truth is certain: her universe is not just seen—it is felt.
